Innovative manicures have quickly emerged as a hot trend in the beauty and fashion industries in recent years. By combining the latest technology, unique designs and personalized customization services, innovative manicure significantly enhances the overall consumer experience. Data shows that between 2019 and 2022, the compound annual growth rate of the global nail art market is as high as 13%. The current status of the innovative nail care market shows that consumers are increasingly demanding high-quality, beautiful and personalized nail care products. Whether it is high-end salons or home customized services, innovative nail products have a broad consumer base in various market segments. For example, the peelable nail polish launched by a well-known brand has won the favor of a large number of consumers for its convenience and environmentally friendly features. In terms of technological advancement, new technologies such as 3D printing, manicure robots and smart manicure equipment are gradually being applied to manicure services. Through these advanced technologies, beauticians can complete complex nail art designs in a short time, greatly improving work efficiency and customer satisfaction. Interactive elements such as the AR nail try-on app also allow customers to preview nail art effects before purchasing, enhancing transparency and confidence in purchasing decisions. As innovative manicure becomes more popular, its future development potential is huge. Experts predict that the innovative nail art market will reach US$4.5 billion by 2025. This provides an excellent market opportunity for beauty and fashion companies. Companies should keep up with market trends and invest in research and development of new nail products and services to meet consumer needs. When concluding this article, we can see that innovative manicure is not only a fashion trend, but also a model of the combination of technology and design. In the future, with the further development of technology and the increase in market demand, innovative manicure will occupy a more important position in the beauty and fashion industry.