As fashion trends continue to change, the nail art industry is also developing. In 2023, nail art trends will be diversified, with bright colors and personalized customization becoming the mainstream.
With the increasing awareness of environmental protection and health, consumers prefer natural materials and organic products, enriching the product portfolio of the nail industry.
Mature nail art technology is combined with artistic design to create unique nail art styles to meet the needs of different age groups and preferences.
The influence of social media makes it easier to display and share nail art works, providing a good interactive platform for practitioners and consumers.
Brands need to actively develop new products and establish good online and offline linkages to seize market opportunities and enhance competitiveness.